Once you have invested in acquiring new Customers it is critical to invest and build those relationships.
Knowing your Customer and developing specific strategies and programmes through the development of a Customer Lifecycle will reduce churn and drive profits.
Our loyalty and retention expertise is organised around the following ideas:
Loyality: The strategic development of retention and loyalty programmes, along with implementation of a full Customer Relationship Management programme
Attrition and Churn: Development of plans through to full implementation of programmes throughout the Customer Lifecycle, Creating a continuous and effective dialogue with your customers, development of marketing campaigns.